We’re excited to have you join the Acai Express family! Meet
our team of professionals who are ready to support your franchising journey.
Héctor founded Acai Express in 2013 with a single food trailer and a dream. He currently
oversees the entire business operation and works on innovating new projects for the brand,
most recently: the Pikole frozen popsicle concept and the Acai Express creamery. He’s an avid
surfer and Brazilian Jiu-Jitsu practitioner.
Ricardo leads the team in our franchise marketing efforts, creating sleek designs through his
immaculate attention to detail. He practices Brazilian Jiu-Jitsu when he’s not coming up with
new designs for the brand.
Construction and Development Manager
Ramiro oversees all the construction development and implementation for all our store
openings. He has an immaculate eye for detail and loves anything that has to do with cars.
Juan makes sure this well oiled acai machine runs smoothly. He’s in charge of the operational
side of the business, making sure all franchise stores run well. He’s a family man and currently
runs his newly opened franchise store.
Accountant Department Director
Karen leads our accounting team as an experienced CPA. She runs on coffee after 3 PM and
makes sure the numbers are correct!
Yadmalie works with Karen to make sure the accounting is always up to speed. She’s
detail-oriented, a great conflict mediator, and if there’s chocolate involved the answer will always
Pikolé Production Manager
Barbara brings her culinary background to innovate in the kitchen with our Pikolé popsicle
concept, coming up with new flavors monthly. When she’s not working she’s at home with her
Marleen Vélez de Jesús
Human Resources Director
Marleen leads our team on our recruiting efforts. She believes your biggest assets are your
employees and she lives by that. She’s a walking miracle as a cancer survivor.
Catherine makes sure our corporate offices run smoothly. In her spare time she’s preparing for
a career in law.